The problem isn't only in the writing, but also in the appreciation of it. Few people can see the difference between good and mediocre storytelling. Many people can detect plain bad writing, but beyond that not many are capable of seeing the difference between the stuff that seems good and the stuff that's actually good.
Zelda fans, the huge majority of them, don't seem to know how to separate the sooner than the later. People who really appreciate good storytelling are reading Joyce or watching Ozu, to put an example. When people who don't appreciate stories deeply try to write, they often end making trash.
And, with videogames, is more complicated than that, because the way of telling things can be (and should be, in my opinion) different. It's not WHAT you tell, but HOW you do it. Good stories are HOW, not WHAT. That's why Ozu could make so many masterpieces only with mundane material, and also why when a friend tells you an awesome thing that happened isn't a good story. That's why good storytellers are artists.